STRADIVARIUS REINVENTS FASHION WITH AI
STRADIVARIUS REINVENTS FASHION WITH AI
The brand launches its first collection reinterpreted with artificial intelligence, a technology capable of creating images that never existed. Stradivarius is committed to looks to dream about and with which to reinvent fashion.
Stradivarius plays to imagine dream worlds, to create garments that acquire three-dimensionality and blend into imaginary landscapes. The images of the campaign are an explosion of colour, of flowers on the chest and of fabrics that embrace. However, the models are not real and some of the clothes that appear do not exist. We hope one day can exist.
This campaign is an exaggeration of the real collection and reflects what fashion would be if reality did not limit us. Stradivarius opts for midi dresses with crossed backs and asymmetrical necklines and blouses in flowing fabrics with floral prints. Always accompanied by denim, jeans and jackets, as well as metallic accessories that complete the look.